The Cohiba brand celebrated its 50th anniversary in 2016. This was the birth of a brand that is one of the world's most famous and popular cigar brands. Cohiba is the top brand of the Habanos and has existed since 1966. Within 50 years, Cohiba has made the ascent to an internationally known and valued luxury brand that is second to none today. There are already numerous myths entwine at their origin.